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Watch Our Sector Summit

We’re so glad to offer the opportunity for those who weren't able to attend the chance to watch the 2025 Sector Summit. Below, you'll find the recording of the whole event and the agenda with time codes for each key note and pannel.

Agenda

0:00 - 14:43 | Welcome | Amelia Wrighton, CEO of Suicide&Co


14:43 - 29:18 | Addressing Masculinity and Access to Support Services

Hári Sewell, Founding Director, HS Consultancy

HS Consultancy Ltd logo with purple text and a gold underline, featuring a semicircular gold border.
A man with long dreadlocks, a beard, and a broad smile, wearing a dark suit, white shirt, and red tie, standing outdoors in front of green foliage.

This keynote will explore the critical relationship between masculinity and access to mental health and support services, focusing on the barriers that prevent men from seeking help. Cultural norms, stigma, and societal expectations around masculinity often discourage men from engaging with the support they need, leaving them at greater risk.

The session will challenge traditional perceptions of masculinity and look to actionable strategies for reshaping services to be more accessible and inclusive for men.


30:46 - 1:15:00 | Navigating Dominant Factors and High-Risk Audiences

This panel will delve into the complex challenges of supporting individuals affected by suicide, particularly those facing additional barriers like domestic abuse, cultural stigma, or social exclusion. Experts will discuss how these intersecting factors heighten vulnerability and complicate access to mental health and bereavement services. The session will focus on how services can adapt their processes, practices, and outreach to be more inclusive and accessible to diverse, hard-to-reach communities.

A woman with shoulder-length brown hair and a patterned blouse standing indoors near a window with blinds, with greenery visible outside.
Logo with stylized moon and dark blue background, text reads 'AADAA Advocacy After Fatal Domestic Abuse'.
A man dressed as a priest smiling, standing in a modern office lobby with glass walls and greenery.

Hazel Mercer, Operations Manager, AAFDA

Logo of HM Prison & Probation Service with crown and emblem
The image features the phrase "Chasing the Stigma" in stylized black text, with a simple line drawing of two interconnected hearts to the right of the word "Chasing."
A smiling man with short reddish hair, wearing a black T-shirt with "Chasing Stigma" logos, sitting at a table with a tattoo on his right arm.

Jake Mills, Founder, Chasing the Stigma

James Ridge, Head of Faith Services, General Chaplain

A smiling man with tattoos on both arms, wearing a green jersey, giving two thumbs up in a stadium with a sign reading Newcastle United in the background.
Green speech bubble with white text reading 'if u care share'.
Close-up of a woman with dark hair, wearing makeup and a black sleeveless top, smiling softly at the camera, with a blurred background.

Matthew Smith, COO, If U Care Share

Graphic with the words 'mind OUT' in blue and pink, and smaller text below reading 'LGBTQ mental health service'.

Rita Hirani, CEO, Mind Out


1:16:36 - 1:27:25 | Creating an Evidence-Based Model To Support People Bereaved by Addiction

Logo for Addiction Family Support featuring stylized figures in a circular formation with the words "Addiction Family Support".

Fay Kepidou, Training & Support Manager, Addiction Family Support

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In this keynote, Addiction Family Support will present their innovative adaptation of the original 5-Step Method, specifically designed to support individuals bereaved by addiction. This adapted model integrates evidence-based practices with a deep understanding of the unique challenges faced by those grieving a loss due to substance use. The session will provide valuable insights into the process of adapting and implementing evidence-based models to enhance service delivery and foster sustainable, positive outcomes for bereaved individuals and their communities.


1:30:07 - 1:47:11 | Understanding Suicidal Behaviour: The Integrated Motivational-Volitional Model

Professor Rory O'Connor, Professor of Health Psychology, University of Glasgow

Close-up of a man's face, wearing a patterned shirt and a blue blazer, standing outdoors with trees and greenery in the background.
University of Glasgow logo featuring a shield with a tree, a book, a lamp, and a ship, alongside the text 'University of Glasgow'

In this keynote, expert Professor Rory O'Connor will walk us through his groundbreaking Integrated Motivational-Volitional (IMV) Model of Suicidal Behaviour. This model provides a comprehensive framework for understanding the complex psychological processes that lead to suicidal thoughts and actions.

It also identifies key motivational and volitional factors that contribute to suicidal thoughts and actions, providing a comprehensive approach to prevention and intervention. 


Close-up of a woman with blonde hair, wearing glasses on her head, smiling in front of a building with brick and white archways.

11:05 - 11:50 | The latest developments in research | Prof Jo Smith OBE, Dr Simon Merrywest, Rachel Gibbons

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A woman sitting on a gray armchair in a room with a colorful painting and a flower arrangement in the background.

Prof. Jo Smith OBE | Professor of Early Intervention and Psychosis | University of Worcester

Professor Jo Smith has dedicated her working life to tackling mental health problems, particularly in young people and, student suicide in particular. Jo was project lead for 'Suicide Safer' a multiagency student suicide prevention initiative at University of Worcester (2013-2019). She has recently co-authored and edited new guidance: ‘Collective responsibility, collective action to prevent student suicide; Guidance for the higher education sector to reduce risk and restrict access to means of suicide’, funded by Unite Students and Symplicity and published in October 2024.

Dr Simon Merrywest | Director for the Student Experience | The University of Manchester

Dr. Simon Merrywest has been Executive Director for the Student Experience at The University of Manchester since 2017. His team support students through their journey from recruitment to graduation, including the extensive provision of student wellbeing and more specialist support.  They also run a large residential and sport portfolio and operate four overseas centres.

Rachel Gibbons | Psychiatrist

Rachel Gibbons is a Consultant Psychiatrist, Medical Psychotherapist, Psychoanalyst and Group Analyst. She has worked in the NHS for the past 20 years. Up until February 2020, she also worked as the National Director of Therapies for the Priory Group. She has been working within the subject of suicide over the last 12 years and is a member of the National Suicide Prevention Advisory Group.

1:48:17 - 2:34:20 | Deepening Our Understanding Through Research

This panel will bring together leading researchers in the fields of suicide and grief, and will highlight impactful findings that can inform evidence-based approaches, helping organisations strengthen their policies, services, and strategies. The discussion will focus on how research can bridge the gap between understanding and action, equipping professionals with the knowledge needed to enhance outcomes for those affected by suicide.

A woman with short red hair styled in a vintage updo, wearing hoop earrings and a black sequined top, smiling in a home interior.
Logo of the National Suicide Prevention Alliance featuring a blue heart outline.

Simon Merrywest, Director Student Experience, University of Manchester

A woman with short brown hair sitting in a gray armchair in a living room with a floral painting on the wall, a vase of yellow flowers on a table, and a maroon couch in the background.
Logo of the Royal College of Psychiatrists featuring a crest with a shield, a crown, snakes, and wings, alongside the text 'RC PSYCH' and 'Royal College of Psychiatrists'.
University of Worcester logo featuring a stylized 'W' inside a blue and white circle.

Rosie Ellis, Executive Lead, NSPA

Close-up of a smiling woman with blonde hair, wearing glasses on her head, a patterned beige coat, and earrings, standing outside near a building with brick and glass windows.

Jo Smith OBE, Prof of Early Intervention, University of Worcester

Logo of the University of Manchester with purple background, white and gold text
A smiling man in a navy suit with a light blue shirt and a blue tie with red dots, standing outdoors in front of a historic brick building with arched windows.
Logo of SOAS University of London, featuring a stylized yellow tree and the text 'SOAS University of London'

Rachel Gibbons, Psychiatrist, NHS

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David Mosse, Professor of Social Anthropology, SOAS


2:35:36 - 2:50:49 | Exploring The Experience of Guilt After Suicide Loss

Dr Alexandra Pitman, Clinical Researcher, UCL

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Black background with white Capitol building icon and the word

In this keynote, Prof. Alexandra Pitman from the UCL Division of Psychiatry will outline the findings of some recent qualitative research into the different dimensions of guilt experienced by adults in the UK who have been bereaved by suicide. She will introduce her research team’s proposed taxonomy of guilt after suicide loss, which categorises its various forms and explores how guilt manifests and affects individuals differently in the aftermath of suicide loss. Prof Pitman’s research provides a crucial framework for understanding and addressing guilt within bereavement support services, providing valuable insights into the emotional complexities of guilt, its psychological repercussions, and the ways it can shape the grieving process for some.


2:52:00 - 3:04:34 | Workplace Wellbeing: Insights that Drive Action

Young man smiling in a city street, wearing a blue blazer and gray shirt, with buildings in the background.

Paul McGregor, Founder, Everymind At Work

EveryMind at work logo with a blue heart-shaped outline of a face.

This keynote will delve into research on workplace wellbeing, emphasizing the critical importance of moving beyond generic approaches to address the specific needs of diverse employee populations. While significant progress has been made in raising awareness and implementing wellbeing initiatives, there remains a pressing need to focus on the details that truly matter to employees. The session will explore how data-driven insights and tailored strategies can bridge the gap between broad wellbeing programs and the tangible outcomes employees seek. 


3:08:46 - 3:19:10 | The Power of Partnership and Collaboration

Sign reading 'BAGS FOR STRIFE' with picture of paper bags hanging on a line.

Angela Allen, Bags for Strife

A woman smiling standing in front of a blue banner that reads 'BAGS for STRIFE'. She is wearing a black hoodie with a badge that says 'HUGS HELP' and a necklace. There is a sign on the column that says 'No drinks beyond this point.'

In this keynote, Angela Allen will share the journey of her new charity, Bags for Strife, which provides essential information and resources to individuals bereaved by suicide. Angela will highlight how building strong partnerships with local authorities, charities, and emergency services has been instrumental in the success of her initiative. This session will offer valuable insights into the importance of partnership and collaboration in enhancing the reach and impact, showcasing how collective efforts can create meaningful change.


3:21:31 - 3:36:03 | From Frontline to Framework

A man with a shaved head wearing a white shirt, red tie, and dark suit jacket, smiling at the camera.

Ross MacLeod, Water Safety Manager, RNLI

The Lifeboats company logo featuring a stylized lighthouse painted in red, white, and blue with a crown, anchor, and the letters R, N, L, I on a flag, with the word 'Lifeboats' beneath in blue text.

In this keynote, we will hear about the journey the RNLI is on from being on the frontline of suicide response to developing a comprehensive strategy for suicide prevention and postvention. Drawing on years of experience and data gathered while supporting individuals in crisis, the RNLI is now defining their role within the sector and formalizing their approach. This session will also cover how an operational organisation transforms its lived experience into processes and the lessons learned along the way. 


3:37:20 - 4:20:34 | Panel Discussion: Upholding Boundaries to Maximise Impact

This panel will explore the nuanced role of boundaries within service delivery, challenging the perception that they are inherently exclusionary. Experts will share insights and real-world examples of how setting clear and intentional boundaries can enhance service effectiveness, focus resources, and deliver meaningful support to those who need it most. The discussion will highlight how defining service scope and understanding target populations can amplify outcomes while fostering equity and inclusion. 

A woman with short wavy dark brown hair and blue eyes wearing a green and black plaid shirt, looking at the camera against a plain white background.
Logo for James' Place with the tagline "Preventing Suicide. Providing Hope."
A woman with short hair and earrings, wearing a patterned shirt, looking at the camera, with a blue wall in the background.

Ellen O’Donoghue, CEO, James’ Place

Text says 'the listening place' on distorted background

Paris Forrester, Referral Partnerships Coordinator, The Listening Place

Black and white portrait of a woman with shoulder-length dark hair, wearing large round glasses, earrings, a polka dot top, and a floral tattoo on her chest.
Logo of NCPS, National Counselling & Psychotherapy Society, featuring a geometric design with blue and green shapes on the left and the organization's name on the right.
Logo for The Compassionate Friends featuring a blue and white circular design with a figure at the top and two hands below, along with the text 'The Compassionate Friends Supporting bereaved parents and their families.'
An older woman with short gray hair wearing a maroon blazer and black blouse, sitting with her chin resting on her hand, smiling at the camera in front of a window with greenery outside.

Melian Mansfield, Chair of Trustees, The Compassionate Friends

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The image features the text 'Winston's Wish'

Letizia Perna, Director of Services & Transformation, Winston’s Wish

Meg Moss, Head of Policy & Public Affairs, NCPS


4:22:08 - 4:31:17 | Transforming the Triage Model

Professor Zaffer Iqbal, Chartered Consultant Clinical Psychologist and Clinical Director, NAViGO

Close-up of a smiling man with dark hair and a beard, wearing a black suit jacket and a white collared shirt, outdoors with blurred trees in the background.
NHS logo in white letters on a blue background.
Orange background with white text that says "navigo".

In this keynote, Professor Zaffer Iqbal will present his innovative work on the triage model for suicide risk management. Drawing on years of experience, he has developed a novel systems-level approach to differentiate the severity of suicide risk presentations, ensuring fast-track pathways to care for all, including life-threatening cases. He will cover how the model addresses operational challenges, such as service saturation, and its preliminary impacts on suicidality, suicide rates, and service user outcomes.



4:32:32 - 5:17:18 | Creating Interest vs Breaking the Stigma

This panel will tackle the ongoing challenge of dismantling the stigma surrounding death and suicide, which profoundly impacts the communities we serve. Experts will discuss how innovative approaches such as podcasts, creative campaigns, and building networks can generate genuine interest and engage new audiences in these critical conversations. The session will emphasize the importance of moving beyond traditional dialogues to make these topics more accessible, relatable, and impactful for the wider public.

A woman with braids smiling and holding a microphone, wearing a red shirt against a plain gray background.
Colorful, retro-style text graphic that says "The Green Gang" in a bold, orange and cream-colored font.
A smiling woman with shoulder-length brown hair, wearing a black top, standing in front of a white textured background.

Amber Jeffrey, Podcast Host, The Grief Gang

Logo of Maternal Mental Health Alliance with purple butterfly design and text in purple
A young woman with long hair sitting on a yellow couch, smiling and looking at the camera. She is wearing a cream-colored sweater, black pants, and silver sneakers. In front of her, there is a microphone on a stand, and she is inside a room with a white wall and wooden flooring.

Maria Bavetta, Head of Engagement, MMHA

A simple line drawing of a smiling face with three kisses below it.

Amie Fretter, Podcast Host, If we don’t laugh we’ll cry

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Heirlooms

Will Castle, Executive Producer & Public Speaker, Heirlooms

Rose Rowkins, Suicide Prevention Trainer, Speak Their Name


5:19:10 - 5:43:27 | Building a Safe and Supportive Workplace Culture

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Paul Alcock, Jaguar Landrover

Jaguar Land Rover Logo J L R
Logo for Speak Their Name campaign with text 'Speak Their Name'.
Portrait of a woman with long wavy brown hair wearing a black and orange patterned top, smiling, against a plain beige background.

In this keynote, Paul from Jaguar Land Rover will share the transformative steps they have taken to create a workplace culture that prioritizes safety, support, and openness around the difficult topics of suicide and grief. Highlighting initiatives that go beyond standard corporate wellbeing offerings, this session will explore how Jaguar Land Rover has fostered a brave and compassionate environment where employees feel empowered to seek help and support one another.


5:35:42 - 5:50:17 | Creating a Culture of Accountability

A middle-aged man with short gray hair and glasses, wearing a blue shirt, taking a selfie indoors.

Richard Martin, Mindful Business Charter

Logo with the letters M and B inside a partial circle, with the text 'Mindful Business Charter' next to it.

In this keynote, Richard from the Mindful Business Charter will speak to the change he wants to see where organisations move beyond fear and hesitation when addressing suicide, advocating instead for a culture of accountability. He will talk about leadership, emphasising their role in fostering environments that prioritise mental health, psychological safety, and proactive support for their teams. Richard will discuss how leaders can critically assess the internal environments they create and take meaningful action to ensure the right support systems are in place.